Market Research Analyst

05/25/2013

Egypt-Cairo

Market Research Analyst Job Description Conduct Market Share Analysis. Perform a SWOT analysis. Consumer Behavior regarding consumption of food items, popular premium brand Measures, Gross Margin of Individual Brand and Product related P&L;account. Study the competition to determine their latest marketing strategies or advertising they are currently running. Provide complete Research & Analysis for Products, Markets & Customer Design questionnaires and set Key Brand Performance Metrics Compile data to help businesses discover what products people want, who their target audience is and how much consumers are willing to pay. Conduct research and surveys to try to understand the preferences and interests of consumers, monitor competitors’ activities and success to identify ways for the company to obtain a competitive advantage. Review statistical data on historical pricing, sales, distribution and marketing, and use that data to forecast future sales. Academic Qualifications: Bachelor Degree in Business Administration or equivalent. Skills Should be Required: Good communication skills• Good listening and analytical skills. Team player. Good reporting skills. Ability to perform under stress. Excellent English and computer skills. Excellent Arabic business writing. Organized and pay attention to details. Years of Experience: 1-3 years of experience